DO YOU WANT TO CALL IN YOUR DREAMIEST CLIENTS
using the power of your brand's words, messaging, voice + personality?
ARE YOUR WORDS NOT HITTING THE MARK
and are you missing out on opportunities, or not attracting your dream people?
IS YOUR AI COPY SOUNDING A LIL TOo “AI-Y”
and you want help to make it sound like you?
IS COPYWRITING not in YOUR ZONE OF GENIUS OR JOY
and would rather spend your time and energy doing the things that light you up and come naturally to you?
How I can support you
HELPFUL ARTICLES
Blogs to help you grow your business soulfully, and make your words pack a punch, connect and sell.
COPY IN A DAY
For babes who want to get their words written in a single day. Hello: dream clients and sales, pronto!
LET’S CHAT
Let’s explore what your biz needs in order for it to grow, and how I can help you to take it to the next level
“Working with Che has been an absolute joy. She has this rare ability to capture both the heart and strategy of a brand - taking my very vague ideas and turning them into compelling copy that actually converts.
What stands out most is how she combines deep business understanding with an intuitive grasp of human psychology. Beyond just delivering excellent copy, she’s been a true partner and friend who shows up as both professional copywriter and brand cheerleader.
If you’re looking for someone who can elevate your brand voice while staying true to your values, Che is your person.”
Hello beautiful woman, I’m Che!
I’m a grounded, intuitive + creative Australian copywriter who helps women grow their businesses + sky rocket their impact + earnings, using the power of words.
It’s my passion in life to help babes in biz get their offerings seen and sold, so they can change lives and create ripples of delicious goodness in the world.
I’ve been immersed in the online world - specifically the wellness, personal growth and soulful business realms- for many years, and I’m darn good at what I do!
I’ve been described as ‘a true soul-centred Wordsmith’ and ‘a Word Witch that makes sense of big ideas and translates them with ease’.
I understand human psychology (I was a Social Worker in my younger years) and I understand business - two essential ingredients when it comes to creating content that hits readers in the hearts and connects and converts!
I’m the copywriter for you, if you…
Run a business that is heart-fuelled and your values run deep
Believe in serving, connecting and selling with integrity
Value copy that moves people, and makes them feel
Want to feel held and supported by a pro who has your back
Are reading my words and thinking, “Dang, I’d like to be friends with her!” - I’m all about resonance baby!
“I knew right away when I first connected with Che that I wanted her to support me in my business.
We’ve been working together for a couple of years now and her copy has helped me exponentially grow my income and brand awareness.
Che always nails my copy, her turnaround times are quick, and she’s great at running with the vague ideas I throw at her. I love having one person who can take care of so many different aspects of my business! I couldn’t recommend Che highly enough!”
Behind the laptop
I call beautiful Hobart in Tasmania, Australia, home (but was born and bred in Brissy so miss the sun dearly!) I value slow living, stillness and exploration (of both the internal and external kind). I worked at a beachside yoga school in Mexico for 9 months. I’m obsessed with reading fiction. I love drinking champagne. I’m serious and I’m silly. I’m an introvert, but you’d never guess it if you met me!
Working with me feels like…
A sweet freakin’ relief, that’s what - haha! The dreamy haze that greets you post meditation. Going on vay-cay and pressing pause on all of life’s to-do’s and responsibilities. Arriving home and remembering that you put fresh sheets on the bed. The sweet thrill you feel when you get an enquiry from your dream client.
australian (and beyond!) biz babes I’ve written for:
“Che has not once let me down, always exceeding expectations and showing up not just as a copywriter - but chief cheerleader.
I’ve referred many of my website design clients to Che and every. single. time. they communicate to me how heard, understood and really supported they feel by the genius that is Che: word wizardry is just the beginning of what she has to offer highly enough!”