Experienced Soulful Copywriter for Big Hearted Women in Businesses

Copy to help you share your message far and wide, and impact more lives

DO YOU WANT TO CALL IN YOUR DREAMIEST CLIENTS

using the power of your brand's words, messaging, voice + personality?

ARE YOU poppin’ with CREATIVE IDEAS

but know that without support they’re never going to see the light of day, or make you money?

doES YOUR BIZ NEED COPY + CONTENT FOR IT TO GROW

but you don’t have enough time to do all the things?

IS COPYWRITING not in YOUR ZONE OF GENIUS OR JOY…

and would rather spend your time and energy doing the things that light you up and come naturally to you?

**If your heart is singing + your intuition is tingling then you’re in the right place!**

**How I can support you**

1:1 COPY support

Allow me to take the copy reins in your biz so you can connect with your perfect people, and serve in bigger and more impactful ways

Find out more

Let’s Chat

Let’s explore what your biz needs in order for it to grow, and how I can help you to take it to the next level

Book A Chat

Copy Shop, Baby!

Check out my soulful website copy templates and email templates (for those ‘icky client convos). I’ve got your back, boo!

Explore the shop

A Free Guide

Write Soulful Copy That Sells

Practical tips to help you craft soulful and strategic words for your business, that connect and convert your most dreamy clients into loyal lovers and buyers of your awesome work.

Hello beautiful woman, I’m Che!

I’m a grounded, intuitive + creative copywriter who helps women grow their businesses + sky rocket their impact + earnings, using the power of words.

It’s my passion in life to help babes in biz get their offerings seen and sold, so they can change lives and create ripples of delicious goodness in the world.

I’ve been immersed in the online world - specifically the wellness, personal growth and soulful business realms- for many years, and I’m darn good at what I do!

I’ve been described as ‘a true soul-centred Wordsmith’ and ‘a Word Witch that makes sense of big ideas and translates them with ease’.

I understand human psychology (I was a burnt out Social Worker in my younger years - haha) and I understand business - two essential ingredients when it comes to creating content that hits readers in the hearts and connects and converts!

LEARN MORE ABOUT ME

**I’m the copywriter for you, if you…**

Run a business that is heart-fuelled and your values run deep

Believe in serving, connecting and selling with integrity

Want to feel held and supported by a pro who has your back

Are reading my words and thinking, “dang, I’d like to be friends with her!” - I’m all about resonance baby!

Testimonials for Scrollers

Her copy has helped me exponentially grow my income and brand awareness

“I knew right away when I first connected with Che that I wanted her to support me in my business. We’ve been working together for a couple of years now and her copy has helped me exponentially grow my income and brand awareness. Che always nails my copy, her turnaround times are quick, and she’s great at running with the vague ideas I throw at her. I love having one person who can take care of so many different aspects of my business! I couldn’t recommend Che highly enough!”

— CARYNA FROM PRIVATE LABEL SKIN CARE

Her ability to deeply tune into her clients, leads to magnificent deliverables.

“Che is not only an amazing copywriter, but also such a pleasure to work with. I felt connected to her from our first meeting, and her ability to deeply tune into her clients leads to magnificent deliverables. I highly recommend working with her.”

— NATALIE FROM NATALIE MACNEIL AND COACHING EVOLVED

Word wizardry is just the beginning of what she has to offer

“Che has not once let me down, always exceeding expectations and showing up not just as a copywriter - but chief cheerleader. I’ve referred many of my website design clients to Che and every. single. time. they communicate to me how heard, understood and really supported they feel by the genius that is Che: word wizardry is just the beginning of what she has to offer.”

— EMILY FROM SPIRITED SEEKER

Behind the laptop

I call beautiful Hobart in Tasmania, Australia, home (but was born and bred in Brissy so miss the sun dearly!) I value slow living, stillness and exploration (of both the internal and external kind). I worked at a beachside yoga school in Mexico for 9 months. I’m obsessed with reading fiction (#colleenhooverfangirl). I’m serious and I’m silly. I’m an introvert, but you’d never guess it if you met me!

find out more

**Working with me feels like…**

A sweet freakin’ relief, that’s what - haha! The dreamy haze that greets you post meditation. Going on vay-cay and pressing pause on all of life’s to-do’s and responsibilities. Arriving home to see that your beloved cleaner has been and waved their magic wand. The sweet thrill you feel when you get an enquiry from your dream client.

make magic together