Established women in business who want to share their medicine with more people, expand their communities and take their earnings to the next level.
Women whose businesses are an extension of their heart and soul, and who are shining their light and changing people’s lives in their own special way.
In fact, one of my happiest childhood memories is learning new words on flashcards with my Mum when I was just knee high. I always had a book in my hand and, as I grew, a journal in my handbag.
but, as is always the case when the Universe gets involved, it was the perfect path for me. I was a Social Worker for many years, but it was a career that never lit me up or felt like the perfect fit.
In an effort to ‘get out’ and do something I was truly passionate about I started a personal blog that was heavily focussed on sharing my journey with personal development, spirituality and living life ‘outside the box’. From there, a number of divine happenings led me to copywriting.
An understanding of human psychology and what makes people tick (which is perfect for marketing, thanks Social Work!)
My love of all things personal growth, awareness and evolution
My deep love of writing
seeing gaps within businesses, and using copy to fill a hole, pack a punch and create an impact.
writing copy that both touches hearts and converts.
capturing the essence of brands, and the beauties behind the brands.
taking a vague hint of what someone wants to share and create, and crafting it into an epic piece of content.
Together, we will develop a more holistic approach to your copy strategy (which I’ll happily take off your hands and execute for you!); gift you more time; make you more money; put a sense of ease, spaciousness and fun back into your business; and allow you the freedom to thrive in your zone of genius.
“Hiring Che was the best decision I didn't know I needed to make. After failed attempts at writing my own copy for over a year, I decided I would entrust this sweet woman with creating the content for my website. After just two calls, somehow, she managed to organize the essence of who I am, who I am trying to reach and why IN MY VOICE! Working with her was such a sigh of relief and a delight!"
Stefani from Stefani McCullah
“Che has an amazing calm energy that I love. I was reluctant to hire anyone in my business but I instantly felt at ease with Che. She’s been a part of my business for years now and I honestly don’t know how I managed without her. She’s helped me create a number of online courses, resources and email sequences. I’d be lost without her.”
CARYNA FROM PRIVATE LABEL SKINCARE
“Oh my gosh Che - you are amazing! Wow, my heart. I’m actually shaking a little. I am floored. I love it … phwoar.”
Alana
“I cannot recommend the amazing work Che does enough. She was able to pull everything out of my head and put it into words. I feel so grateful to have worked with someone who felt so aligned with what I was trying to create. The whole process was so effortless and completed so timely.”
Lacey from Blissfully Nourished
Currently living in beautiful (but freezing!) Tasmania, after relocating from sunny Brisbane
An INFJ and a Generator
A gal who spent 9 months living and working at a yoga school in Mexico. #lifechanging
A lover of all things self care, slow living, gentle business, personal alignment and expansion!
Someone who has run women's circles, personal development events, biz events and retreats in her time
A big smiler. A lovely American stranger once stopped me in the street and said, ‘Damn girl, your smile’s so big it could light up the whole of New York!’ HA!
