Che Johnson
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Che Johnson
COPYWRITER FOR WOMEN IN SMALL BUSINESS
Che(83of86) (1).jpg
 
 
Testimonials for Scrollers
The sense of nurture and care that I felt was perfect.

“I cried when I read your page. The sense of nurture and care that I felt was perfect. I am in tears just typing this note to you!”

Jules Webber

I’ve referred many of my website design clients to Che.

“I’ve referred many of my website design clients to Che and every. single. time. they communicate to me how heard, understood and really supported they feel by the genius that is Che.”

Spirited Seeker

I don’t want to change a single word.

“Oh my gosh Che you are amazing! Wow, my heart. I’m actually shaking a little! I am floored. I love it … phwoar. Thank you so much. Your words make me feel so seen and heard and you’ve articulated things I could never have said about myself but hold so dearly. I don’t want to change a single word.”

Wildflower Creative

This is definitely your zone of genius!

“Che! You are such a gift! Omgosh I can’t tell you how much weight this has lifted off me! This is definitely your zone of genius!”

Leah Brathwait

 
 
Australia
hello@chejohnson.com.au
Hours
I’m currently journeying with 21 days of self devotion (thanks to the encouragement of my
coach @designingherlife 🙏🏽)

💫 3 weeks. 
💫 Daily how-do-I-feel-called-to-connect-with-my-Self-today practices.
💫 Zero pressure for it to look a certa
Newsletters - they’re up there in the top 3 types of words I write for my clients.

They’re probably one of the main ways I absorb content as a reader too (haha apart from, you know, all the mindless socials scrolling I do 🤪 #tell-me-I&r
Currently…

(✍🏽prompts via @mandyhuser and inspired by @itsemilyhazel to reflect on the month that was - even though I’m a tad late but hey, that’s how I roll 😎).

hearing — 🎵 Gravel Pit by Wu-Tang Clan and Rumble by Fred
I have the pleasure of zhushing and editing a lot of copy ✍🏼

An easy opportunity for improvement I see?

👉🏽 Using language your dreamboat clients understand NOW

👉🏽 Rather than language they’ll understand AFTER they’ve worked with/b
I still remember the first time someone asked me to write for them. 

Funnily enough, I didn’t even know what a copywriter was back then 😆 (this was in my social worker by day and blogger by night era) and my exact thought was…

🤯 &ldq
 

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I acknowledge the Palawa People as the traditional owners and custodians of the land on which I so gratefully, live, love and work.

Che Johnson Copyright 2022 | Photos by Stepha Doyle | Branding by Wildflower Creative | Website by Alana Jade Studio